Around the world, countries and communities are in various stages of reopening. As pandemic-related restrictions are lifted, customers will return to retailers, restaurants, and all types of businesses in their community. This is a hopeful, but precarious time, for business owners as the world adjusts…
Too many marketers today are focused on being the loudest in the room, shouting over everyone else to get their voice heard. Unfortunately, this approach is similar to working harder but not smarter. Consumers today are overrun with advertisements and marketing schemes. Instead of listening…
Feeling lost is a normal part of life from time to time. Whether you feel like you have lost control in your business or in your personal life, you are likely not alone. The COVID-19 pandemic taught us that it is impossible to plan for…
If you do not have a plan for your business, there is no possible way to reach your business goals. The COVID-19 pandemic taught us that we cannot plan for everything, but having a roadmap in place can guide your decisions, even during challenging times.…
Businesses run on systems. Whether you create an approvals process, set up an accounting system, or outsource part of your operations, there are countless ways to incorporate systems into your business. Smart entrepreneurs and business leaders see the value in building great systems, including improved…
When was the last time you really listened? To your team members, to your customers, to your friends? With advances in technology and more ways to connect than ever before, we seem to do a lot of hearing each day. Unfortunately, hearing and listening are…
One bad experience can send your customers running to the competition. On the other hand, repeat business can provide consistent revenue for your business, making it crucial to keep customers happy. Years of hard work and exceptional products or services can be undone with a…
Repeat customers are essential for many successful businesses. When your customers come back again and again, you benefit from higher profitability, a loyal customer base, and consistent revenue. It is also more expensive to acquire a new customer than it is to retain an existing…
Businesses around the world have faced major setbacks in recent months. Unfortunately, setbacks are part of managing and leading a business. While the COVID-19 pandemic brought on a lot of changes all at once, it is still possible to be an effective leader during this…
Please find below a response to a business owner’s question I responded to in a national newspaper recently. Question How do I build a winning team to help my business work without me? There are 6 areas you need to master to build a winning…
