The Marketing Behind Vinted’s £5 Billion Success

James Peach is a marketing leader, adventurer, and keynote speaker with a knack for shaking up the status quo. Known for turning bold ideas into real-world impact, James has worked with powerhouse brands like Innocent Drinks, Uber, and Vinted. His secret? He doesn’t just market products—he makes people care. From helping Vinted go from flop to favourite on UK phones to showing how Uber changed the way we think about taxis, James knows how to create campaigns that stick, inspire, and deliver. What sets James apart is his fearless approach to the challenges of modern marketing—standing out in a noisy world, cutting through inefficiency, and building strategies that actually work. He believes the biggest risk is not taking one and shows how brands can be brave, bold, and brilliant by focusing on what truly matters to people. Whether it’s creating emotional campaigns like Innocent’s “Big Knit” or helping small businesses nail their storytelling on TikTok, James proves that the right story, told well, can change everything. This is your chance to hear from the marketing mind behind some of the industry’s most inspiring campaigns. If you want to know how to build a brand that people love, how to connect through storytelling in seconds, and how to make bold decisions that transform your business, you won’t want to miss James Peach.